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Case study: How one rural school boosted its per-pupil funding by 20%
Rural schools frequently struggle with funding and many are fighting to stay viable. Here’s how one rural academy trust used marketing to increase pupil numbers by 20% and as a result boost their school’s income.
Contents
- Why did Chulmleigh embark on a new marketing approach?
- Identify your unique selling point and communicate them clearly
- Appeal to parents outside your catchment area
- Reinforce your selling points in all communication
- Seek feedback on your offer
- Implementing this approach in your school
- 7 fundraising ideas for small schools
- Applying for grants: guidance for schools
- Case study: how to make your school community your best fundraising asset
- Charities Act 2016: fundraising for academies and MATs
- Funds and freebies: handpicked for small and rural schools
- Funds and freebies: monthly highlights updated
- Generating income and raising funds
- Grants for small capital projects
- How a small, rural primary school raised £50,000 for a new classroom
- Playgrounds: sources of funding
- School-business partnerships: guidance and case studies
- School fundraising strategies
- School fundraising strategies: template and guidance
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