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Case study: promoting your rural school to increase your pupil roll

Last reviewed on 2 September 2021
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Keeping pupil numbers up is key to keeping a rural school viable. Here's how one village school in Suffolk has steadily doubled its pupil roll to become stable again, through promotional strategies that you could try too.

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Contents

  1. Make sure newcomers to the area know about your school
  2. Hold open days for local pre-schools and feeder schools
  3. Identify opportunities to meet your community's needs
  4. Get more people through your doors
  5. Promote yourselves constantly
  6. Convey the right image on your website and social media profiles
  7. Promote your history
  8. Three things to avoid
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